Top 5 Consumer Finance Apps on iOS in Portugal: Q4 2021

In the fourth quarter of 2021, the top consumer finance apps in Portugal on the iOS platform showed varying trends in downloads and active users. Below is a detailed performance analysis of the top five apps: Santander Portugal, novobanco, Caixadirecta, Millenniumbcp, and BPI App. All data is sourced from Sensor Tower.

Santander Portugal experienced significant fluctuations in weekly downloads, starting at around 1.3K at the end of September and peaking at 16.7K in mid-October. However, downloads declined steadily to approximately 3K by the end of December. Active users showed a consistent upward trend, beginning at 731 in late September and reaching around 44.5K by the end of December.

novobanco had a noticeable spike in weekly downloads, peaking at 13K in mid-October. Following this peak, downloads decreased, averaging around 1K towards the end of the quarter. Unfortunately, data for weekly active users was not available.

Caixadirecta maintained a relatively stable download rate, averaging around 2K downloads per week. A peak was observed at the end of December with approximately 3K downloads. The app's active users showed a steady increase from 89.7K in late September to 95K by the end of December.

Millenniumbcp displayed consistent weekly downloads, ranging between 1.3K to 2.1K throughout the quarter. Active users remained stable, starting at around 56.2K and peaking at 59.1K in late December.

BPI App exhibited a steady download pattern, averaging around 800 downloads per week, with a peak of 1.2K in late December. Active users showed a slight increase from 32.7K in September to around 35.6K by the end of December.

For more detailed insights and data on app performance, visit Sensor Tower.